Phase 2 Plan and Explanation

Micro Story "Farm/Home"

Platform - Comic book series

Logline - The drug "DYNAX" is being distributed to the common population. Knowing its physical and financial benefit, the cartel move to intercept the shipment. David, a ordinary farmer, set off to acquire what he deserves.

About - After phase 1, we've garnered awareness from the public, now we will launch a comic series that talks about how DYNAX gets into the common people's hands, further expanding our story world to those initiated. Comic book as a revenue driver is relitively cheaper to make, and with enough awareness, it can drive a good amount of sales over time.

Micro Story "Wild Vengeance"

Platform - Novel

Logline - A kindhearted bull hybrid Neomen turn demon of vengeance, there will only be blood and mayhem on his path.

About - Also as an revenue driver, we will launch a novel, a possible trilogy. The books will chronicle a single character's journey through the story world we've established so far. Readers will be able see the other aspect of this world through these books.

Micro Story "The Hunted"

Logline - Humans are no longer on the top of the food chain. The hunter has become the hunted. Who or what is the new apex predator?

About - Last part of our revenue drivers is a mobile augmented reality game. Riding the popularity of Pokemon Go! This AR game in our story world provides a different, yet thrilling, experience for the players, they are no longer the hunter, they will be hunted by animal-human hybrid.